Florida Realtors Unveils 'Keeping It Real' Toolkit

The Florida Realtors “Keeping It Real” consumer-marketing campaign provides materials for members to showcase their expertise and the value of working with a Realtor.

Key messaging:

The campaign’s overarching goal is to position the role of a Realtor as a trusted guide who understands and prioritizes consumers’ needs at every step of their real estate journey.

Get the toolkit:

The digital marketing materials, along with a toolkit resource guide (pdf), are available for download at https://WhyAFLRealtor.com/member.

You can also direct potential customers to a consumer-facing landing page, https://WhyAFLRealtor.com, for more information.

You can also access the social media graphics on Florida Realtors Photofy.