Why Every REMAX Agent Should Attend R4

Heather Holliday
3 days ago
3 min read

The Ultimate Investment in Your Business

Level Up. Connect Globally. Ignite Your Momentum.

The REMAX R4 International Convention is more than an event — it’s an experience. Every year, thousands of REMAX Associates from around the world gather in Las Vegas for a week of networking, learning, inspiration, and celebration. For many agents, it becomes a turning point in their career, unlocking new confidence, skills, and relationships that elevate their business for years to come/

If you’ve never attended R4 — or haven’t been in a while — here’s why this signature REMAX conference is one of the most powerful investments you can make in your real estate success.

1. Learn Directly From the Industry’s Best

R4 offers world-class training sessions, workshops, and panels led by top producers, coaches, marketing experts, and industry innovators.Agents walk away with:

Proven lead generation strategies
Listing presentation upgrades
Marketing and branding techniques
Social media growth tools
Technology training (MAX/Tech Powered by kvCORE, Photofy, Ruoff: REMAX Hustle, REMAX University, etc.)
Business planning and system-building frameworks

No matter your production level, there’s a session designed to move you forward.

2. Connect With Agents From Around the World

R4 attracts REMAX Associates from over 60 countries. The opportunity to build global relationships is unmatched.

You’ll meet agents from:

Canada
Europe
South America
Asia
The Caribbean
And across the U.S.

These connections often lead to:

✔ Referral partnerships

✔ Collaborative marketing ideas

✔ Long-term friendships

✔ International exposure for your listings

The REMAX network is powerful — and R4 brings it to life.

3. Get Exclusive Training on REMAX Tools & Technology

R4 gives you hands-on access to the tools you already have but may not be fully using.

Learn the latest updates on:

MAX/Tech Powered by kvCORE (BoldTrail)
RE/MAX University
The RE/MAX Collection (luxury branding)
Photofy
RE/MAX Hustle
Social media tools & real estate apps
Marketing Center & design studio tips

You’ll return home knowing exactly how to leverage everything your brand offers — and how to save time while doing it.

4. Get Inspired by Incredible Speakers

RE/MAX always brings powerhouse keynote speakers — from business innovators to bestselling authors, thought leaders, and high-performance experts.

These sessions will:

Challenge your mindset
Reignite your motivation
Push you out of comfort zones
Fill your notebook with actionable ideas

You’ll leave ready to elevate your business and your life.

5. Celebrate Achievements & Get Recognized

One of the best parts of R4 is celebrating YOU — the agents who make the brand what it is.

On the big stage, REMAX honors:

100% Club
Platinum
Chairman’s Club
Titan Teams
Diamond Awards
Hall of Fame
Lifetime Achievement
Circle of Legends
Top Teams & Individual Agents

Nothing compares to walking across that stage in front of your peers. It’s energizing, validating, and something every agent should experience at least once.

6. Recharge and Reignite Your Passion

Agents often talk about leaving R4 feeling:

Inspired
Refocused
Driven
Energized
Reconnected to their “why”
Excited about the year ahead

The combination of training, people, culture, and celebration shifts you mentally and professionally.

7. Experience True REMAX Culture

RE/MAX is known for innovation, independence, collaboration, and community. R4 is where that truly comes alive.

You’ll experience:

A global culture of excellence
The contagious energy of top producers
A supportive community that pushes you higher
A sense of pride in being part of the #1 brand in real estate

Being surrounded by thousands of successful Associates changes your perspective — and your goals.

The Bottom Line: R4 Isn’t a Cost — It’s an Investment in Your Future

When you invest in yourself, your business grows.When you invest in your network, opportunities appear.When you invest in your skills, your confidence skyrockets.

R4 gives you all three.

If you want to elevate your business, sharpen your skills, and stay ahead in an ever-changing industry, there’s no better place to be.

Here is a quick video with my Tips for those going to R4!